I Love Tesla (the car)
So I was checking out the new Wired magazine (it’s actually been a few weeks now), when I stumbled across an article about the Tesla Model S which will be hitting showrooms next year, I think.
Damn, I want one. I don’t know why, I guess because it’s pretty cool looking, not everyone will have one and it saves money on gas. It is actually quite cheap for what you’re getting, and seems like something I might be able to talk my wife into over the next few years if I have 50K just kickin’ around. I guess I could use the $7500 environmental tax credit to sweeten the deal. More to come as I devise more of this plan.
Tesla Model S ยป
Little Highrise, eh?
How’d you come up with that name?
This is one of the most asked question around the studio when our friends and clients drop in, so we’ll enlighten you here in our inaugural post.There’s a few takes so you pick your favorite and let us know. We’ll make that one our “official” story.
Option #1
The name Little Highrise is derived from our team’s background. We’ve all been in the interactive/advertising industry for a while (no, we won’t say how long…just trust us, we have the baggy eyes to prove it) and have earned our stripes. We’ve all had big agency experience and the Manhattan highrise positions in our past, so after running on the hamster wheel for a while to long we’ve decided to downsize and keep it small and intimate. Now we can get our hands dirty and get involved with the ins-and-outs of each project, which has always been what we’ve wanted to do. Thus we are Little Highrise, a Boutique agency with big ideas.
Option #2
We moved the agency to historic downtown Charleston because we could not think of a more inspiring environment. We landed on the third floor of a historic building on Broad Street (c. 1796). This is our own Little Highrise. This is as high (as in height) as they come in downtown Charleston.
Option #3
Little = small, intimate, personal, humble
Highrise = success, excellence, experience
